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June 02 2009

olishaw
16:51

Is Your Website SNOWED? (Stakeholder Needs Overwhelm Web Experience Design) « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

Having too many stakeholders on your website results in forcing your users to trudge through a confusing experience, where each laborious step results in more confusion and frustration. You have frozen your own users, your website is SNOWED.
Tags: SNOWED strategy process ux