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February 20 2010
January 13 2010
December 02 2009
August 05 2009
June 23 2009
Neuromarketing » The Brain on “Chilling” Music
In Audio Branding, I wrote about subtle uses of music to influence our behavior. Most of the uses of music for branding or sales enhancement are so subtle that listeners may not be consciously aware the music is even playing - it’s simply part of the environment. Indeed, it seems that subtlety is the goal of Muzak and others trying to create an auditory environment.February 09 2009
November 24 2008
Nokia+WeSC
Simple, pointless, bu kind of fun for 30 secondsNovember 05 2008
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